Explore the agenda
Monday, September 28
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1:30 P.M. – 1:35 P.M.
Welcome to Future Place
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1:35 P.M. – 2:20 P.M.
Long Bets, Short Cycles: Economic Signals Shaping Housing & MPCs
Speaker
Ali Wolf Chief EconomistZonda & NewHomeSource
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2:20 P.M. – 2:50 P.M.
Masterplan Outlook: What’s Selling, What’s Shifting, What’s Next
Speaker
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2:50 P.M. – 3:30 P.M.
Conviction at Scale: CEOs on Where the MPCs are Headed
Speaker
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3:30 P.M. – 4:00 P.M.
Networking Break
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4:00 P.M. – 4:45 P.M.
The Incoming Class: A Data-Driven Portrait of the Next Gen of Homebuyers
Speaker
Kim Lear Founder & Generational ResearcherInlay Insights
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4:45 P.M. – 5:15 P.M.
2026 Legends Award & Fireside Chat w/ David O’Reilly, CEO, Howard Hughes
Speaker
David O’Reilly CEOHoward Hughes Holdings
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5:15 P.M. – 7:00 P.M.
Networking Reception & Legends Award Celebration
Tuesday, September 29
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8:30 A.M. – 8:35 A.M.
Welcome to Day 2
Speaker
Tim Sullivan Chief Advisory OfficerZonda
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8:35 A.M. – 9:10 A.M.
The New Ground Game & Getting Creative with the Capital Stack
Speaker
Moderator
Tim Sullivan Chief Advisory OfficerZonda
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9:10 A.M. – 9:25 A.M.
Land Strategy in the AI Era
Speaker
Jeff Meyers CEOZonda
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9:25 A.M. – 10:00 A.M.
Silicon Suburbs & the New Land Rush: The Good, Bad & Unconventional ways the Tech Boom Is Influencing MPCs
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10:00 A.M. – 10:30 A.M.
The Attainability Test: Building for a Buyer Who Keeps Moving Further Out of Reach
Speaker
Adam McAbee SVPZonda
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10:30 A.M. – 11:00 A.M.
Networking Break
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11:00 A.M. – 11:30 A.M.
2026 Masterplan of the Year: A Community that Changed the Game
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11:30 A.M. – 12:00 P.M.
Amenity Roulette: What’s Hot, What’s Fading & What’s Next
Speaker
Jake Carsten PresidentAlliance ASE USA
Moderator
Monaca Onstad President & CEOOnPlace Collective
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12:00 P.M. – 1:15 P.M.
Networking Lunch
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1:15 P.M. – 1:45 P.M.
The Gen X Effect: The 55+ Market’s Next Big Buyer
Speaker
Moderator
Peter Dennehy PrincipalZonda
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1:45 P.M. – 2:05 P.M.
Multifamily in the Masterplan 2026: Tracking Trends and Product Fit
Speaker
Kimberly Byrum Managing Principal – MultifamilyZonda
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2:05 P.M. – 2:40 P.M.
BTR Comes of Age: Build-to-Rent’s Evolved Role in the Master Plan
Speaker
Moderator
Don Walker EVP & AdvisoryZonda
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2:40 P.M. – 3:10 P.M.
The Boutique Community: Small Scale, Big Personality, and a New Kind of Buyer
Speaker
Ellen C. Buckley Founder & CEOPROSPERA Real Estate Collective
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3:10 P.M. – 3:30 P.M.
Networking Break
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3:30 P.M. – 4:10 P.M.
FUTURE GAZERS | Top Community Case Studies
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4:10 P.M. – 4:30 P.M.
FUTURE GAZERS | The Blueprint for Belonging: Social Infrastructure & the Wellness-Integrated Community of Tomorrow
Speaker
Ryan K. Rosen Founder & Creative DirectorFriendly Futures
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4:30 P.M. – 5:00 P.M.
The New Rules of Community Design
Speaker
Ryan Binkowski PresidentRVi Planning + Landscape Architecture
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5:00 P.M. – 7:00 P.M.
Closing Networking Reception
Wednesday, September 30
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7:00 A.M. – 12:00 P.M.
Masterplan Community Showcase Tour (Separate Ticketed Event)